Picture this: your website redesign is ready to get started. So far, you’ve spent your time playing limbo with RFP drafts, vendor demos, scopes and contracts, and now it’s time for the fun stuff. You have an idea of what to expect; you’ve heard all about the “discovery and design process” and know that someone will “build” the site, but there are a few things that aren’t written into contracts, though maybe we should…
Several weeks ago I started a new journey. I left my safe, comfortable position with an agency in Hagerstown, Maryland to join the team at Taoti Creative in Washington, DC.
I learned of Taoti from a former co-worker a few years ago. When I decided to look for work in the D.C. area, I recalled my friend’s recommendation of Taoti as a great place to work. I visited Taoti.com and learned about Taoti’s work and culture, as well as the open position for a Project Manager – to which I applied.
New website takes user-centered approach to exploring and sharing the census-based 2016 Benchmarking Report by the Alliance for Biking and Walking
When it comes to modes of transport, few are healthier than biking and walking. Fitness trackers are great for keeping tabs on your steps and your heart rate, but what about tracking trends for how biking and walking affect public health and safety across the United States? The American Public Health Association (APHA), the Institute of Transportation Engineers (ITE), the League of American Bicyclists and we at Taoti Creative have you covered. We’ve teamed up to create a user-focused website that puts the accumulated data of the Bicycling and Walking in the United States: 2016 Benchmarking Report at your fingertips. They’ve collected data from all 50 states and over 60 cities on benchmarks such as mode share, public health, and traffic safety.
The research firm Clutch has listed Taoti Creative as the top Washington DC area web design company. In a press release, it said its research “takes into account novel industry data and verified client reviews to rank the top companies in the greater Washington area.” The companies are mapped out in Clutch’s ‘Leaders Matrix,’ and full profiles and client interviews are published with the research online.
As CEO of a digital agency (Taoti Creative), the most important thing I do is hire people. We’re in the business of custom solutions, so our work is only ever going to be as good as the people doing it, so getting top notch people is directly related to our success—much more so than I think a lot of people realize. That’s why I still do most of the hiring myself, despite a lot of people telling me that I need to let an HR person do this stuff. As we have grown and attracted more of a following, our job ads tend to be more fishing with a net than hunting with a rifle. A single ad recently yielded over 300 applications. And I take personal pride in responding to everyone who applied, one way or another. I think it’s just respectful, frankly. But it also forces me to look at everyone, even if just very briefly. And I’m glad I do because there are some real diamonds in the rough now and then.
The madness of March is over and Taoti was swept up in it, just like everyone else!
For this year’s tournament, our Vice President of Business Development, Matt, set up a bracket challenge for the entire Taoti team. For each bracket filled out, Taoti agreed to donate $10 to the winner’s non-profit of choice.
Meeting users where they are is key to effective digital strategy.
Recently I attended NTC, The Nonprofit Technology Network’s annual conference. As one of the largest gatherings of nonprofit professionals from around the world, NTC is always the place to discuss new and innovative ways to engage people to make a difference in the world.
Designing with a system goes by many names: atomic design, pattern libraries, modular design, component-based design…but regardless of what you call it, implementing a system can help make a project more consistent and scalable, and your team more efficient. In the recently released 2017 Design in Tech Report from John Maeda, shareable design systems are specifically called out, suggesting the method definitely having a moment. But, one thing we’ve noticed about all the discussion about design systems is that—generally speaking—they’re all from in-house groups. What about using a design system as a consultant?
It’s a common problem in a multi-level office like ours: How does the staff upstairs know when a fresh pot of coffee is ready downstairs? Wouldn’t it be better if there was a way to alert the entire staff without having to rely on the aroma wafting upstairs? Lucky for us, we have Oscar, our IoT Engineer, who put together a simple four step solution. He diagrammed it out to show what happens once a new pot of coffee is started.