Newest posts
April 11th, 2024
Confessions of an Agency Owner: I’ve Been Cheating on Open-Source
For almost twenty-eight years now, my shop has been building websites using open-source platforms—namely, Drupal and WordPress. But I’ve got a dirty little secret: We’ve been sneaking around with a…
September 19th, 2023
Google Analytics 4 is here. Now what?
The much-anticipated change has happened. Google Analytics 4 has taken over. Universal Analytics is in the past. Data is being collected. Start with an analytics strategy. In case you missed…
September 13th, 2023
Taoti is PARK(ing)!
PARK(ing) Day is coming to Barracks Row on September 15, 2023! This Friday, the parking spot outside Taoti’s studios (507 8th Street SE DC) will be transformed into a mini-park…
June 2nd, 2023
How to Take the Fear out of #AI? Just Start. And Keep It Simple.
Here’s What You Need to Know. AI is everywhere. News headlines hit by the minute, hourly – not daily. “200+ Best AI Tools” (Yes, you read that correctly: 200+). “107…
April 4th, 2023
How to use AI for Digital Marketing
Getting Started with AI for Creative & Digital Marketing With new and seemingly endless possibilities to harness the power of AI, it can be daunting to know where to even…
July 19th, 2022
Introducing Twitter Communities
Say hello to Twitter Communities. Driven by the uptick of niche content from TikTok and the popularity of community-based groups on platforms like Reddit, Facebook, and Discord, Twitter is introducing…
July 19th, 2022
Navigating New Instagram Feeds for Brands
The internet’s been asking for years, and Instagram is finally delivered: the chronological feed is back—but with a few catches and new features. The returning chronological feed is one of…
May 20th, 2022
How to Successfully Adapt Your Facebook Ads Strategy for iOS 14.5
We did it. We have officially been living in a post-iOS 14.5 world for one year. In late April 2021, iPhone users were given the option to turn off digital…
April 5th, 2022
Do’s and Don’ts of Augmented Reality Marketing
AR Marketing marries learning about a product and using a product. Consider all of the things that’re normal now that weren’t 20 years ago: we cross streets staring at our…
March 24th, 2022
Moving to Google Analytics 4: Five Steps to Take Today
The New Google Analytics 4 Google finally announced that it will sunset Universal Analytics (UA) on July 1, 2023—meaning your organization has a year and some change to get Google…
January 18th, 2022
Shortcut for Writing a Long CASE Formula in Data Studio
Use this Shortcut to Create Custom Fields in Google Data Studio Reporting is only useful if your stakeholders understand what they’re reading. We love using CASE formulas to create fields…
October 5th, 2021
DrupalCon Europe 2021 Tactics & Takeaways: WCAG AAA Compliance
The realities of WCAG AAA compliance and how to navigate them