The Social Media craze has hit all sorts of businesses, from large to small.  Nowadays, even your Mom & Pop General Store is using Facebook, Twitter and every last social media outlet under the sun.  With the time and investment that businesses are putting into Social Media increasing exponentially, people should be asking: Is it worth it?  What kind of benefits and ROI is my business really recieving? Instead of putting you to sleep with a long article about how you can measure social media ROI, check out this amazing infographic that the editors at Focus.com put together.