What We Think
We Love Drupal
Taoti is one of Washington DC’s top Drupal developers. We eat, sleep and breathe it. If you know Drupal, you already know why. If not…
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SEO
Just about every client we get wants to know if we can get them in the top 10 results on Google for their particular keywords.
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Pay Per Click
Taoti can take this massive learning curve off your plate. We offer fully managed PPC campaign services. Our PPC experts are Google-trained, so they know exactly how the system works.
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Some Keywords Will Cost You....Big Time!
A large part of your PPC strategy is based on the industry you are in. The cost per click of the keywords in your industry will depend on the competitiveness of the industry.
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A Sketch in Time Saves 9 (Hours in Illustrator)
As part of Taoti's continual effort to refine the processes by which we do what we do, we've recently added a "sketching phase" to our logo design process.
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Agile Programming - Why You Might Not Want a Flat Rate Quote
Getting a flat rate quote for a website is not a problem if the client wants a content related site. However, if the client has an idea for the next Facebook or the next YouTube...
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Would You Build A House Without A Blueprint? How About A Website?
If your organization has ever gone through a web design or application development project, chances are it was both overwhelming and frustrating.
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Is Social Media Really Free?
The Social Media craze has hit all sorts of businesses, from large to small. Nowadays, even your Mom & Pop Store is using Facebook, Twitter and every last social media outlet under the sun.
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Pay Per Click in a nutshell
Pay per click advertising can be somewhat confusing at first, but we hope that after reading these questions you have a better understanding.
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How Much Does a Website Cost?
This is of course one of the most common questions we’re asked. And, of course, there is no simple answer (you didn’t really expect there to be one, did you? ;-)
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Keep Your Passwords Secure
The article discusses the elements of a good password and explains why you should think twice when you’re about to use your girl-friend’s name as the basis of your next password.
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Google Adwords: Your problem is probably not your keywords!
The other day, one of our clients said that he didn’t have any luck using Google’s Adwords (pay per click ads). We took a look and found out the real issue.
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How to ‘tag’ your site for the benefit of search engines (hint: you don’t!)
The low hanging fruit here is in ‘stuffing’ content pages full of keywords (as much as possible, without getting absurd about it.)
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A Picture is not Worth 1000 (Search Engine Optimized) Words
In these recent economic troubles, people are striving to get every cent out of their marketing dollar. SEO has become even more a buzz-term than it has to date.
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SEO v. PPC
The process of trying to get your site to come up naturally is called search engine optimization, or SEO. The process of paying for placement on the site is typically called pay per click.
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Optimizing Flash Websites for Search Engines
As you're probably aware, Flash-based websites create some major problems for search engines. While technology is improving to let search engines read Flash content, we're not there yet.
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Color Chart
This page is really just a color code lookup chart for our clients who would like to specify exact colors. When referring to colors, please refer to the 6 digit color code (called the "hex code.")
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Tips on Driving Traffic To Your Website
Chances are, whatever your goals are as a company, they could be helped by driving more traffic to your website. There are a lot of ways to drive traffic to your website—some are low hanging fruit.
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All About Logo Design
The point of a logo is to provide a visual element that people can look at and instantly recognize.
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What's In A Name?
We do a lot of logo and corporate branding work, so we deal with a lot of clients who haven’t quite firmed up their company name yet. Enough that I figured it was worth addressing for posterity.
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Web Hosting Migration
When Taoti builds or redesigns a website, we typically also host it. If you had a website up before, that means we need to transfer your web hosting from your current provider to our us.
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Writing "SEOed" Web Content
At the end of the day, if I could give one piece of advice to people looking for better search engine rankings, it would be: “Write better content, and more of it!”
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Secure Web Programming
Today, most people associate security only with servers and hosting. And while true, most security hazards do lie with the server, the software itself can play a major role in keeping hackers out.
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